Benneton

     A book Benneton was written about the process of their success as a global company. The scene was in the war firstly, and after the terrible war, they tried to do new things eventually using by power of  the family. Haven't you seen the store of Benneton or at least their logo? What kind of image do you have? Actually, I had been had the image, which is similar to UNIQRO in Japan, because of their simple design, however, what I was really surprised was the thing their clothing was new and rare in that generation that they opened their store at first. Benneton always used not the image of madels or actlesses, and they always used the image of public people. This is kind of rare style, but also it was rare in that era. Their advertisement is really fascinating and really attractive. What I would like you to focus on is exactly their advertisement.
     For instance, they tried to use " a black baby and a white baby" in same picture. This means that they don't care about racical problams. They wanted to state some racical or religion problams using by advertisement. This is really nice, and I really love their thinking toward like these problams as differences of race. I can say that Benneton is kind for us and world. They prohibitted the test of animal, and they tried to do the campaign of AIDS and HIV problams. I was impressed by their acts.
     You will understand the meaning of Benneton after you read this book, but also you can learn from the tings what we will be able to do for our world. They did a lots things by their remarkable business, which means we can do anything now even though we each don't have big power. This book is inclued  not only about their success but also meaning of peace. I really recommend you to read. Their advertisements are really nice!!

BENETTON

     There was a poor family in Italy. One of the sons, Luciano decided to start his own business. He wasn't satisfied with the shops then. At that time, people were needed to know what they want and ordered the clerk to bring clothes from backroom. It was difficult for young people to go shopping without their parents, and there was no colorful clothes. Luciano changed the general idea of shops. He and his brother procured the material for clothes, and his sister and mother made some bright clothes. Then, he changed how to display clothes. He put some clothes for showing. People loved both the clothes and the style. The company became bigger and bigger, and Luciano was needed to borrow other people's help. How did he keep attracting the customers with other staffs? Why did the company have great success?

     Since I didn't know the bland, Benetton, I didn't imagine what the story is about. However, we can learn a lot of things through reading this book. For example, I learned that I need not to be satisfied with the present situation. I want to look at things  differently and find something new. If you want to do something but lose your way, I recommend you to read this book. He mentioned about discrimination, and did something for it. Thus, you could read it and find what he did if you're interested in discrimination.

Heart of Darkness

     On the boat at the Nellie, there were four men, the Director of Company, the Lawyer, the Accountant, and Charlie Marlow. One day in the evening, Marlow began talking about his former times experience. It's about Mr Kurtz who is excellent negotiator and ivory in Africa.

     It was novella written by Joseph Conrad in United Kingdom in 1899. It was remade to movie the title is "Apocalypse Now " or was translated a lot of language. The story described human heart of darkness through the issue of ivory or invasion of black people. The pace of story is slow    and I was not able to understand enough at once, but I think reading again and again, you can feel the deep message of the story

Heart of Darkness

     "Heart of Darkness" was written by Joseph Conrad in 1902. In that time, Britain is in the Industrial Revolution. Western countries have a colony like Africa then. Marlow is a main character of this book. He is a seaman. The speaker is him, and the writer is listening. Marlow went to Africa with ship. He saw a lot of slaves. The people live in Africa were used as slaves in Europe. He met a man whose name is Kruz. He worked very good, but ......

     This book was confusing me. It is almost only a talk. It's very serious I thought, because there are a lot of slaves working for European countries. If you read this book, you should know about that time. 

BENETTON

 "BENETTON" is brand of clothing and accessories. It is very famous around the world. This book is about how "BENETTON" was made. Luciano Benetton made this brand in 1965 in Italy. First, he was poor and everyone thought he can't make a company. But, with many peole's help, finaly he achieved success.

 When I read this book, I was surprised that the person who made "BENETTON" was a man! I thought it was a woman. Also, this was the first time for me to read this kind of story, how the company was mede, so it was interesting. I think makeing a company is very hard, but if we had  a strong mind and didn't give up, it is possible! This story gave us hope and energy.

Heart of Darkness

The story written by Joseph Conrad who is British. Its background was that African worked under Europe as a colony. The thing was connected the story that the main character named Charlie Marlow went to Africa. He felt how there was and met many slaves there. One day, he heard about the man named Kurz who was a really good worker. Marlow  started to be interested in him, then he went to see him.
The story was very defficult to understand. I was confused who was speaking each scene so I am not sure the end of the story. I said its background and the story connected but I wasn't able to understand for sure.

Do You Respect Tom?

My answer is YES, because Tom has a very big and wonderful dream. He forces it every time, so I respect him so much. In my opinion my sister also has a big dream that she wants to be a doctor. She is studying to enter the university. My parents and I think it's impossible for her because it is too difficult for her to enter, but she never gives up. She always forces for her dram. I respect her. It's same thing between Tom and my sister. However I think he should know how important his family and friends for him. It'S his lack thing, and he has to have time limit because he is old for dreams come true. Except for these I think he can make an effort till time limit that he has to make. These are my opinion.

Do you respect Tom?

      I respect Tom when I read the story at the first time. However, as I read it many times, my opinion changed. Now, my opinion is that I don't respect him. Tom has a big dream, and believes his acting dream come true. I think it is good thing. However, he doesn't notice the important of his family and friends. The reason why he could continue to chase his dream is that they always supported him. He should thank them. He didn't notice about that, so he was the despire of them. Probably, he thought they were sometimes unsupportive, but he should listen to their opinions, not just saying his opinion. Moreover, he is 31 years old and a schoolboy at the beginning of the story. To chase his dream is good, but he needs money to practice the play. He should work to chase his dream. These are my opinions. I don't respect him.

Do I respect Tom?

Do I respect Tom?

Midori watanabe

     I sometimes feel I am like Tom because once I became interested in something, I only force on it, and I cannot see others. However, I do not respect Tom because I am not perfectly like Tom. When Tom was asked to contact the stage people, he said “Our time come later” so he did not contact them. At this point I am different to Tom and I cannot respect him. Do you know there is a tree with a lot of decoration in front of the MM building? When I saw the tree at night I noticed the tree is like Tom. The tree has a lot of lights, and colorful decorations but the lights are not on so there is just dark small tree, which means we can never notice how beautiful the tree really is. Also it is same as Tom that he has a lot of talents, ability to act but he did not try to show it or make someone notice his ability. I think he was wasting his time like what his friend said. If you have a tremendous talent, you have to show it. This is also my way. I do not have a lot of talent but passion to tell people and to be able to influence people. So I make a chance to tell them unlike Tom. He was just waiting. His time will never come.

Do you respect Tom?

     Tom is a person who has very big dream, and always try to become a great Shakespearean actor. He thought he can become the actor, but "me" didn't think he can become the actor. My answer of this question is no. I can't respect him. However, it depends on what does he do, I think. If he has no steady job, I can't respect him. Only try to wish the dream isn't good for him and his family, his friends, and "me" (writer). He should think whether he can get the job or not, and if he have chances, he should try. However, he has to do some other work to make money. To give up that dream is one of the important point, I think. To dream something is easy for us, but to give up something is maybe difficult. It's one step of him. He can't become a great Shakespearean actor, but I think he can become other actor, so he should chase a dream that fit him.